Principles

Bill Gates is an American business magnate, software developer, investor, and philanthropist. He is best known as the co-founder of Microsoft Corporation. During his career at Microsoft, Gates held the positions of chairman, chief executive officer (CEO), president and chief software architect, while also being the largest individual shareholder until May 2014.

Sean John Combs, also known by the stage names Puff Daddy, P. Diddy, Puffy, or Diddy, is an American rapper, singer, songwriter, record producer, entrepreneur, record executive, and actor.

Mark Cuban is an American entrepreneur and investor. He is the owner of the National Basketball Association’s Dallas Mavericks, co-owner of 2929 Entertainment, and chairman of AXS TV. He is also one of the main “shark” investors on the ABC reality television series, Shark Tank

Jack Patrick Dorsey is an American computer programmer and Internet entrepreneur who is the co-founder and CEO of Twitter, and the founder and CEO of Square, a mobile payments company.

Robert Stanley Dyrdek is an American entrepreneur, actor, producer, reality TV personality, and former professional skateboarder. He is best known for his roles in the reality shows Rob & Big, Rob Dyrdek’s Fantasy Factory and Ridiculousness.

Anthony Jay Robbins is an author, public speaker, life coach, and philanthropist. Robbins is known for his infomercials, seminars, and self-help books including the books Unlimited Power and Awaken the Giant Within.

Arianna Huffington is an author, syndicated columnist, and businesswoman. She is the founder of The Huffington Post, the founder and CEO of Thrive Global, and the author of fifteen books.

Michael Bloomberg is a billionaire entrepreneur and a former three-term New York City mayor. He is the co-founder and majority owner of Bloomberg L.P..

Timothy Ferriss is an American entrepreneur, author, and podcaster.

Marc Russell Benioff is an American Internet entrepreneur with a net worth of $6.9 billion as of January 2020.

Derek Sivers is an American writer, musician, programmer and entrepreneur best known for being the founder and former president of CD Baby, an online CD store for independent musicians. A professional musician since 1987, Sivers started CD Baby by accident in 1997 when he was selling his own CD on his website, and friends asked if he could sell theirs, too.

Andrew Houston is an American Internet entrepreneur, and the co-founder and CEO of Dropbox, an online backup and storage service. According to Forbes, his net worth is about $2.2 billion. Houston held 24.

Kevin Systrom is an American computer programmer and entrepreneur. He co‑founded Instagram, the world’s largest photo sharing website, along with Mike Krieger. Systrom was included on the list of America’s Richest Entrepreneurs Under 40 2016.

Ross Gerber is the co-founder, president and CEO of Gerber Kawasaki Wealth and Investment Management. He oversees Gerber Kawasaki’s corporate and investment management operations and serves individual clients. He has become one of the most followed investors on social and in traditional media.

Tom Bilyeu is the co-founder of 2014 Inc. 500 company Quest Nutrition—a unicorn startup valued at over $1 billion—and the co-founder and host of Impact Theory. Tom’s mission is the creation of empowering media-based IP and the acceleration of mission-based businesses.

Preston Pysh is a graduate of West Point and Johns Hopkins University. He’s the founder of BuffettsBooks.com, and his videos on financial investing have been viewed by millions of people around the world.

Wilmot Reed Hastings Jr. is an American billionaire businessman. He is the co-founder, chairman, and chief executive officer of Netflix, and serves on a number of boards and non-profit organizations.

Folahanmi Aina is a PhD student in leadership studies with reference to security and development at King’s College London. Folahanmi earned an MSc in Africa studies from University of Oxford and an MA in development studies from Seoul National University.

Bryan Johnson is an American entrepreneur and venture capitalist. He is the founder and CEO of Kernel, a company developing advanced neural interfaces, and OS Fund, a venture capital firm that invests in early-stage science and technology companies.